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Social Distancing Flyer- C.R.A.P

  • Writer: Kiya Brown
    Kiya Brown
  • Mar 27, 2020
  • 1 min read

Here I made a flyer describing some key points in social distancing; a practice that has been especially relevant recently with the news of COVID-19. Using the C.R.A.P principles - contrast, repetition, alignment, and proximity - to the best of my ability, I was able to create this flyer.

Contrast: When choosing my colors, I looked at a color wheel to find colors that would work together. I chose a deep purple and lighter yellow, which are opposite each other on the wheel. I chose lighter colors; blue, yellow, and green to stand out against the purple background.

Repetition: For repetition, I used six circles to represent my visuals. Although I changed the color of the circles to keep it a little bit more interesting, the repetition in color and shape help to make users more familiar with the information. The layout itself is repetitive as well as the font, which is simple and easy to read.


Alignment: For this principle, I lined up each of the "bubbles" so that they were in line with their text and with the other "bubbles". The series of text at the bottom of the flyer is aligned to the center of the page to make the overall look easier and more appealing to the eye. Proximity: Lastly, for proximity, I tried to make sure that everything could be seen easily, without looking too crowded. I kept long text or sentences to a minimus to that all of the information could be communicated effectively.


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© 2023 by Kiya Brown

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